Bringing modernity to prosocial crowdfunding’s campaigns: an empirical examination of the transition to modern sectors

This study addresses the successive calls to better understand contexts of crowdfunding as well interplay between social and financial factors in driving lender decisions by deploying economic development theory inspired on two-sector model. Making recourse leading prosocial platform KIVA, this examines impact business-loan purpose (traditional vs modern) success fundraising campaigns. The results indicate how modern-sector business loan campaigns lead faster funding from Furthermore, when directed towards modern sectors, large loans emerge more appealing lenders, indicating go financing high-return projects. Female microentrepreneurs gain an advantage over men both traditional sectors. However, comparative female becomes less pronounced among modern-related Overall, findings support global crowdfunded microfinance ecosystem boosts transition poor a economy thereby avoiding traps, thus also providing theoretical insights into predicting lending regarding sectoral choices.